Insurance Leads Platinum File

SKM is a leader in Direct Response Database Marketing for the Insurance Industry. We have performed thousands of successful direct mail and email marketing campaigns for some of the largest financial institutions in the country. Our clients utilize our services to increase customer acquisition and retention. SKM's core goal is to maximize the profitability of our clients’ marketing initiatives while increasing their overall Marketing ROI.

SKM specializes in helping insurance agents and brokers attract new customers with the highest propensity to purchase each product line. We have created a highly targeted database of Home-Auto-Boat-Motorcycle & RV Owners, Med Support/Turning 65, Life & Health, Disability, Long Term Health, Annuities, Cancer, Final Expense prospects, and several other product lines.

Agents have the ability to pinpoint specific prospects by using Demographic, Lifestyle, and Purchase Behavior filters to effectively market to prospects that are potentially more profitable.

Pre-Defined Insurance Selects

Homeowner and Auto Combination
Looking for an easy way to increase your direct mail ROI - plus help your clients in a different way? Offer homeowner's and auto insurance on one direct mail piece by targeting property owners with one or more cars.

Homeowners with Multi-vehicles
Increase your revenue per client by focusing your next auto insurance direct marketing campaign on multi-vehicle households.

Motorcycle, Boat and RV Owners
Target Motorcycle, Boat and RV owners by specific make, model, years and several other selects.

Ethnic Segments
Targeting Spanish, African American or other ethnic groups? Segmentation makes it easy for you to reach prospects in any ethnic group.

Professionals
Increase the effectiveness of your message by specifically targeting by occupation. Insurance agents can easily promote products targeted towards medical professionals, the self-employed, educators, farmers, and other occupations.

Our Highly Targeted Databases

Select from the best of the best filters available for your insurance offers. SKM will cross reference demographics like good credit, homeowner, auto owner, expiration date on a homeowner policy, new homeowner, boat or motorcycle owner, long term health seeker, renter, consumer looking for diabetic services, and many more selects to get you in from of the ideal prospect.

Automotive File
Our own pin point targeted Auto Data on 90 million consumers in US with automotive filters such as vehicle make, model, year and several.

New Mover File
Whether it’s a new house, apartment or condo, these new movers have made a major change and would welcome your online, direct mail, and telemarketing offers pertaining to insurance offers

Motorcycle Owners Nationwide
Our file is compiled from motorcycle subscriber membership and purchases, consumer internet responder’s records, government sources and overlaid with other proprietary files that are responsive to motorcycle related promotions.

Homeowner
Target homeowners by value, age of home, mortgage origination data, presence of pool, and hundreds of other demographics.

Modeled Credit
Target individuals by their current financial status & situation. Zip +4 Analytics is an estimation model in which data services companies use to create demographic averages in a given area. This type of modeling can be very effective when targeting certain demographics such as credit score. We commonly utilize this type of modeling on many of our databases to mimic prescreened data without being bound to FCRA compliance or firm offer guidelines.

Boat Owners Nationwide
We have the ability to target over 5 million boat owners nationwide by make, length, year and many other selections to help you hone in on your target market. The file is compiled from United States Coast Guard file, State and County Registrations, Self-Reported records and overlaid with demographics. Target these boat owners for your insurance offer.

Subprime
Reach these consumers that are financially challenged and are looking to save money on Insurance offers. We aggregate data from over a dozen Sub-Prime categories from thousands of online sources.

Life Insurance
Reach Life Insurance prospects by age, income, modeled credit scores, and other criteria that would look to save money on Insurance offers.

Annuity Buyers
Need to boost the results on your next marketing campaign. Call one of our Insurance Data Marketing Specialists today to help increase your marketing ROI.

Analytics & Modeling Services

If you are not certain who to target we can provide Analytics & Modeling Services that will enable to better understand your customer/prospect. This is a highly effective consumer segmentation and visualization system that allows you to organize your customers and prospects based on their demographics and buying behaviors. Give us a random selection of your customer database and allow us to perform the following services to target the exact prospect!!!

Data Scrubbing & Hygiene
We guarantee we will get you the freshest, most accurate list information found anywhere. Our insurance databases are constantly updated and validated to ensure the highest accuracy. Every record is checked against the U.S. Postal Service's National Change of Address (NCOA) service, so your list always contains the most current, most deliverable addresses available. And every address is updated and standardized using USPS Coding Accuracy Support System (CASS) certified software.

Direct Mail (w/ Call Tracking)
Combine our databases with our industry leading direct mail and email campaigns to increase your ROI.

Despite budget cuts and the growing use of social media, insurance companies maintained their use of direct mail throughout last year, according to research from Mintel Comperemedia, a direct marketing intelligence firm. For full year 2010, life insurance offers increased 10% from 2009, while health insurance offers sent via mail increased 4%. “Insurance companies continue to rely on direct mail to communicate with clients and prospective clients,” said Daniel Hayes, VP of insurance services at Mintel, in a statement. “Direct mail's strength lies in its ability to present ample information and to cement a company's brand message with other media forms.

We print and mail millions of high-impact direct mail pieces monthly for the Insurance markets. Take advantage of SKM's direct mail expertise with a complete Turn-Key approach. Let us manage your campaign from start to finish so you can spend more time closing business. SKM's Turn-Key Direct Mail Campaigns include data, design, print, packaging; postage and our toll free call tracking system that enables you track your campaign's success in real time. You'll know who's calling, when they're calling, where they're calling from, and how long they spoke with one of your sales agents within moments after they hang up the phone.

E-Mail

Let us also perform an email campaign to the same consumer thus raising your response on your direct mail campaign We have access to the same individuals email addresses and are experts in email distribution. We do it all for you including distribution, data, and reporting.

Special Email Packages
Drops Total Emails Cost
2 X     40,000    $1,500
4 X     80,000    $2,800
6 X   120,000    $3,500

Take advantage of SKM's vast expertise by calling 888-488-2918 today and experiencing the SKM difference. Our expert staff will work with you to provide the best possible solution based on your individual goals, needs, and most importantly, your budget. Let SKM manage your direct marketing initiatives from start to finish so you can spend more time closing business.

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